The Proton cars price list Malaysia refers to the official pricing structure for all Proton vehicles available in the Malaysian market as of 2025. The latest Proton car prices start from RM 34,800 for the entry-level Saga and go up to RM 152,800 for the premium X90 SUV. This range includes eight models across hatchback, sedan, and SUV categories, with the upcoming e.MAS 7 expected to launch in September 2025. Proton has 304 authorized dealers nationwide, ensuring accessibility for buyers.
The price list reflects Proton’s competitive positioning in Malaysia’s automotive market. The Saga remains the most affordable option at RM 34,800, while the X50, X70, and X90 cater to higher budgets with prices ranging from RM 86,300 to RM 152,800. The e.MAS 7, Proton’s electric vehicle, is priced between RM 105,800 and RM 123,800, signaling the brand’s push into sustainable mobility. All prices are on-the-road (OTR) and include taxes, insurance, and registration fees.
Latest Proton Car Prices and Full Model Lineup in Malaysia
What Are the Current Proton Models Available in Malaysia?
Proton currently offers eight models in Malaysia, segmented into hatchbacks, sedans, and SUVs. The lineup includes the Saga, Iriz, Persona, S70, X50, X70, X90, and the upcoming e.MAS 7. The Saga, Iriz, and Persona are budget-friendly options, while the S70 and SUV range (X50, X70, X90) target mid-to-premium buyers. The e.MAS 7 represents Proton’s entry into the electric vehicle segment.
Each model serves distinct market needs. The Saga, priced at RM 34,800–RM 44,800, is ideal for first-time buyers. The X50 (RM 86,300–RM 113,300) and X70 (RM 98,800–RM 126,800) compete in the SUV segment with advanced safety and tech features. The X90, priced up to RM 152,800, is Proton’s flagship SUV, offering luxury and performance. The e.MAS 7, with a starting price of RM 105,800, is positioned as a sustainable alternative.
How Does Proton Price Its Vehicles in Malaysia?
Proton’s pricing strategy balances affordability and features across its model range. The Saga starts at RM 34,800, making it the most accessible, while the X90 tops the range at RM 152,800. Mid-tier models like the Persona (RM 47,800–RM 58,300) and S70 (RM 73,800–RM 94,800) offer a blend of value and advanced specifications. The X50 and X70 fill the SUV segment with competitive pricing against rivals like Perodua and Honda.
Proton adjusts prices based on trim levels and added features. For example, the X50’s Premium variant costs RM 89,800, while the Flagship variant reaches RM 113,300. The e.MAS 7’s pricing reflects its EV technology, with the higher trim including extended range and premium interiors. Proton’s pricing includes mandatory OTR costs, ensuring transparency for buyers.
What Is the Price Range for Proton SUVs in Malaysia?
Proton’s SUV lineup includes the X50, X70, and X90, catering to different budgets. The X50 is priced from RM 86,300 to RM 113,300, the X70 from RM 98,800 to RM 126,800, and the X90 from RM 123,800 to RM 152,800. These models compete with Perodua’s Ativa and Honda’s HR-V, offering comparable features at competitive prices.
The X50 is Proton’s best-selling SUV, with its mid-range pricing and advanced driver-assistance systems (ADAS). The X70, with a starting price of RM 98,800, includes a turbocharged engine and smart connectivity. The X90, as Proton’s most expensive model, offers three-row seating and hybrid technology, justifying its premium price tag.
What Are the Key Features of Proton’s Cheapest and Most Expensive Models?
The Proton Saga and X90 represent the brand’s price extremes. The Saga, starting at RM 34,800, includes a 1.3L engine, ABS, and dual airbags. It targets budget-conscious buyers with fuel efficiency and low maintenance costs. The X90, priced up to RM 152,800, features a 1.5L turbo hybrid engine, Level 2 autonomous driving, and a 12.3-inch infotainment system.
The Saga’s affordability makes it popular for urban commuting, while the X90 appeals to families needing space and luxury. Both models reflect Proton’s commitment to catering to diverse customer needs. The Saga’s base variant lacks advanced tech, but higher trims add touchscreen displays and rear parking sensors. The X90 includes premium leather seats, a panoramic sunroof, and a 360-degree camera.
How Does Proton’s Pricing Compare to Competitors in Malaysia?
Proton’s pricing is competitive against rivals like Perodua, Honda, and Toyota. The Saga undercuts the Perodua Bezza (RM 34,580–RM 49,980), while the X50 rivals the Honda HR-V (RM 115,900–RM 134,900) at a lower price point. Proton’s SUVs offer similar features to competitors but often at a 10–15% discount, making them attractive for value-conscious buyers.
The X70 competes with the Toyota Corolla Cross (RM 130,400–RM 141,000) but starts at RM 98,800. Proton’s electric e.MAS 7 is priced below the Hyundai Kona Electric (RM 156,500), positioning it as an affordable EV option. Proton’s strategy focuses on delivering comparable specifications at lower prices, leveraging local manufacturing advantages.
What Are the Expected Updates to Proton’s 2025 Price List?
Proton plans to introduce the e.MAS 5 in September 2025, expanding its EV lineup. The e.MAS 7’s current price range (RM 105,800–RM 123,800) suggests the e.MAS 5 could start below RM 100,000. Proton may also adjust prices for existing models due to material costs or tax changes, though no official announcements have been made.
The X50 and X70 could receive minor updates, potentially adding features without significant price hikes. Proton’s focus on local production helps mitigate cost fluctuations, ensuring stable pricing. Buyers should monitor official Proton channels for real-time updates, as prices are subject to change based on government policies and market conditions.
Where Can Buyers Find Proton’s Official Price List in Malaysia?
Proton’s official website and authorized dealerships provide the most accurate price lists. The brand’s website (www.proton.com) lists all models with OTR pricing, including taxes and registration fees. Third-party platforms like Zigwheels.my and Carlist.my also aggregate Proton’s prices, but cross-referencing with official sources is recommended.
Proton’s 304 dealerships nationwide offer test drives and personalized quotes. Buyers can compare trims and financing options at these locations. Online configurators on Proton’s website allow customization, displaying real-time pricing for selected features. For the latest updates, visiting a dealership or checking Proton’s social media channels is advisable.